Rivian Prioritizes Pricier Vehicle Deliveries, Leaving Early Customers Outraged
Rivian changes delivery dates, causing frustration among early customers.
Last year's price hike has led to the prioritization of pricier vehicle deliveries.
Customers are expressing anger over changed delivery dates via social media and company forums.
Rivian is not alone in the battle of prices and deliveries, with Tesla and Ford facing similar challenges.
Tesla has faced repercussions from its pricing war, with expensive car values dropping overnight.
Ford has attempted to make amends to customers affected by its price cuts.
Rivian delivered 20,332 vehicles despite falling short of its production target of 25,000.
The company had nearly $14 billion in cash reserves at the end of Q3.
Rivian has faced supply chain and production issues common among EV startups and established automakers.
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