From Wearing A Sari To Crafting Sustainable Fashion From Sari – I Was A Sari

‘I was a Sari’ uses raw materials sourced from Mumbai's vibrant marketplaces, including dead stock and used saris

[{"selector":"#anim-db915f7a-90c1-435d-bc18-98b6f88b87c0","keyframes":{"opacity":[0,1]},"delay":750,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] The company provided job opportunity to 170 craftspeople including unemployed and underprivileged women from rural background.

Since 2013, they have been participant of the circular economy and receive baking from world class brands like Gucci and Eco-Age.

Common artisans working for ‘I was a Sari’ get lifetime chance to meet with celebrities in the fashion industry and travel abroad to showcase their crafts.

[{"selector":"#anim-8654a96c-766b-4710-898c-9a5742ce18e2","keyframes":{"opacity":[0,1]},"delay":750,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Giving people a second chance and recognizing their talents and potential has allowed them to become wage earners and community leaders

The artisan’s efforts has led to collaborations with leading fashion brands, including Gucci, and international awards

The company's focus on sustainability and reducing waste has prevented the waste-to-landfill conversion of over 1 million square meters of saris

‘I Was a Sari’ ensures that even the packaging is environment friendly

[{"selector":"#anim-8c0bf821-a8e3-43d2-b12f-b04fdf720575","keyframes":{"opacity":[0,1]},"delay":750,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] The carbon footprint is skyrocketing for the increased use of virgin clothes. But at ‘I Was a Sari’ stock clothes are reused and recycled to reduce waste.

The motive of ‘I Was a Sari’ is to give used saris a second life since they are made in India with such care

‘I Was a Sari’ also provides financial and medical assistance and education opportunities for their artisans

[{"selector":"#anim-50eef4c2-db6a-45d5-8451-c19c837217eb","keyframes":{"opacity":[0,1]},"delay":750,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] The artisans working for the company traveled to Rome to collaborate with the world-class brand Gucci

The Gucci designers wanted to acquire embroidery methods from the women of India working with ‘I Was a Sari’

[{"selector":"#anim-b50d9d02-5e10-4c45-a0f0-090863acdeff","keyframes":{"opacity":[0,1]},"delay":750,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] By empowering women from underprivileged areas of India, ‘ I Was a Sari’ is breaking through societal prejudices and helping them achieve their full potential.

The motive of ‘I Was a Sari’ is to give used saris a second life since they are made in India with such care

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